THAILAND GRAND PRIX

ThaiGP unveils a contemporary collage campaign by leading artists

16 Jan 2025

English translation of the original source. Select TH to read the original Thai text.

ThaiGP unveils a contemporary collage campaign by leading artists · Select image to enlarge

ThaiGP and Dorna Sports unveiled the Thailand to the World campaign for the 2025 season opener. Award-winning illustrator Nakrob Moonmanas used his distinctive contemporary collage technique to connect MotoGP with Buriram and Thailand's history, literature, legends, beliefs and culture.

The Ministry of Tourism and Sports and the Sports Authority of Thailand prepared to host MotoGP pre-season testing on 12–13 February and, for the first time, the season-opening Grand Prix on 28 February–2 March 2025. Both events took place at Chang International Circuit in Buriram under the PT Grand Prix of Thailand 2025 programme.

ThaiGP and Dorna Sports unveiled the 2025 campaign image for an audience reported at more than 800 million across 220 countries. Its creator, artist and illustrator Nakrob Moonmanas, had received GQ Thailand's 2023 Artist of the Year award and Suphannahong film awards for art direction and costume design in 2023, followed by another art-direction award in 2024. The commission brought an internationally recognised Thai creative to the event's visual identity.

The key visual uses contemporary collage, the technique for which its creator is internationally known. It presents the diversity of ThaiGP through references to Thailand's history, literature, legends, beliefs and culture.

The key visual combines the world of speed with local Thai identity in a contemporary design. Characters from the Ramakien, including Hanuman and other monkey figures, return to the international stage through the imagery of MotoGP riders Jorge Martin (89), Marc Marquez (93), Jack Miller (43) and Joan Mir (36).

The design brings together central and northeastern Thai identities in an imaginative collage for a global audience. Its rider line-up includes reigning world champion Jorge Martin, Francesco Bagnaia, Fabio Quartararo, Pedro Acosta and Somkiat Chantra, Thailand's first rider to reach the premier MotoGP class.

The design assembles elements of Thai culture like a jigsaw, encouraging fans to explore the country beyond the racing. Its imagery includes Phanom Rung sanctuary, naga architectural details from Khmer temples, Buriram's rare sarus cranes, the Isan khaen instrument, local basketry, the mythical Himmapan forest and characters from the Ramakien. Together, they promote sports tourism and the local economy.

The ThaiGP 2025 key visual brought history, literature, legends, beliefs and Thai culture into the event’s visual identity. It introduced a new creative approach through the work of an internationally recognised Thai artist.

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SOURCE Thailand Grand Prix · Imported 29 October 2026